Chinese auto manufacturer Chery and TATA acquired Brit car manufacturer Jaguar are said to be getting ready to plan a Joint Venture in China. As per the news from a few sources at China, the two manufacturers have successfully planned to have manufacturing tie-ups and are currently seeking regulatory approval. Relevant to state here is that Chery & Fuji Heavy Industries were on talks to start manufacturing of the popular Subaru vehicles but their plans went in vain as they could not seek the regulatory approval owing to incompatibility with Beiging’s Industry policy.

What adds fuel to the fire here is the information that TATA controlled Jaguar and Land Rover (JLR) was looking for a Chinese partner and was in touch with many manufacturers from our neighbouring nation including the Great Wall Motor Co.

Despite national dailies at China reporting chances of the aforementioned talks going on, spokespersons from both Chery and Jaguar have preferred to maintain silence over the subject and are instead going to the lengths of denying the plans for the JV
We hope that Jaguar ends up making its presence felt at the land of booming automotive economy and as with most of the rumors, something turns out to take place from this one too.


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